I have worked with Steve Smith and his team on variety of projects including product branding strategy, campaign development and again when he produced our award winning, custom publication Better! at Florida Hospital Zephyrhills. Steve is a talented, hands-on Creative Director who also understands the importance of finishing projects on time and within budget; and his creative team of writers, graphic designers and photographers are seasoned professionals. Whether you’re looking for content marketing, branding, traditional advertising, a social media campaign or custom publication, Steve can cut through the clutter and build a strong, memorable brand or campaign.
Former Director, Service Line Development
Florida Hospital Carrollwood
I had the great fortune of having Steve involved in the process of developing my website. Not only does Steve have a great eye for style and detail, he has the ability to take an idea to the next level by giving it his all and then some! I would highly recommend Steve and look forward to working with him again for any other marketing needs I may have. I found his professionalism, expertise as well as his passion for branding and advertising made a huge difference in putting the project together smoothly.
Steve and I have collaborated on a number of community initiatives over the years and I have always been impressed with his ability to see big picture as well as tiny, molecular structure in the marketing arena. A rare skill-set. Easy to say, tough to do. Our relationship spans almost two decades, so my recommendation is marinated in many experiences...enough to say, "Thumbs-up-to-Steve!"
Publisher, Multimedia Executive
Steve Smith and Consonant Custom Media became a great virtual partner for me over a five year period, as together we created a special publication for cancer patients. "Journey" became an award-winning development tool for a small foundation. His advice and contributions were always right on point. He is pleasant and easy to work with, dependable and responsive to my sometimes quick needs. I recommend him highly as creative, dedicated and completely professional.
Ginya Carnahan, APR, CPRC, Dattoli Cancer Foundation
Steve is a consummate professional. He is very creative and has proven his capabilities to handle large projects with extreme professionalism and integrity.
DeWanda Smith Soeder
President, Smith-Soeder Enterprises, LLC; Former Diversity and Inclusion Program Manager,Duke Energy Corporation
It is a rare pleasure to work with someone who handles so well both the logistic and creative aspects of a project. Steve is truly a consummate professional.
Is Steve Smith a perfectionist? Absolutely. Is he tireless, virtually relentless in his pursuit of perfection? Oh yeah. You might even say he’s a bit obsessive about every word and image. Which is why I, and the rest of his creative team, not to mention his clients, all love working with him. He’s always pushing us to do our best. And he makes us want to do our best. He listens, to the team and to the client. The ideal creative director, he’s always ready to take a suggestion or make one, always a smart one. And he does it all with a sense of humor. That’s rare these days, but then Steve’s a rare individual. If only there were more like him.
It's rare to find someone as affable and friendly as Steve who is also incredibly competent and just plain "buttoned up" in his work. He loves advertising - and he cares about his clients like they are family. Steve knows that strategic advertising works and he will grab on to the right strategy for each client and never let go until success is at hand.